Thermo Fisher online press conference with the President of the Republic of Lithuania

CLIENT

Thermo Fisher, a high-tech company that develops and manufactures products for life sciences research and diagnostics

CHALLENGE

Increasing Awareness / Entering the Market

SITUATION

The company completed the construction of a new production building during the COVID-19 pandemic. The new development project has allowed the company to increase its production of reagents for the companies developing mRNA-based therapeutic preparations. These reagents will also be used to develop vaccines to fight the COVID-19 virus.

TASK

To organise an introduction event for the new production building with high-level political figures, partners and the media, within the constraints present at the time.

GOAL

To introduce and educate the public as widely as possible about the new Thermo Fisher production building.

SOLUTIONS

VICTORIES

400

guests attended the event

4

representatives of the Lithuanian and Vilnius authorities participated in the event: President of the Republic of Lithuania Gitanas Nausėda, Prime Minister Ingrida Šimonytė, Minister of Economy and Innovation Aušrinė Armonaitė, Mayor of Vilnius Remigijus Šimasius.

>7

publications and reports on the country’s largest and most important media channels: Verslo žinios, DELFI, 15min, Lrytas, LRT, TV3, Made In Vilnius, etc.

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