“YIT LIETUVA” – THE “NEW SKANSEN” CAMPAIGN

CLIENT

"YIT Lietuva"

CHALLENGE

Awareness raising / Sales promotion.

SITUATION

"YIT Lietuva" is developing a Scandinavian-style quarter, "New Skansen", in Šnipiškės district of Vilnius. Due to high competition and poor project communication, the activities carried out so far have not brought the desired result.

TASK

Property project communication.

GOAL

Raise the profile of the project and promote apartment sales.

SOLUTIONS

  • We developed a new communication strategy for the project.
  • Visual identity.
  • We combined the project’s media communication with a digital marketing campaign.​

VICTORIES

> 85 K

Sessions generated on the project website.

The exceeded

target for selling apartments.


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